Entrepreneur, AI tinkerer and SEO expert from Hamburg
Hamed Farhadian
I’m an entrepreneur, an AI tinkerer and the founder of SEOeffekt. I’ve been building things on the internet since 1999 – these days mostly with AI. My goal: companies get more and better leads, and they understand why. Clarity instead of a black box.
Hamburg · since 1999 · 300+ client projects · team of 8 at SEOeffekt · German, English, Persian
From crash to clarity
I know first-hand how frustrating it is to pour money into marketing without understanding what’s going on. That’s exactly why I work without a black box today.
1999
An AOL CD and a 56k modem
My brother brings home an AOL CD. I’m hooked straight away and start building websites, portals and my first start-up ideas.
Then
My first online business
I build an online business around iPhones and iPhone support. It brings in €25,000 a month – Google is the most important channel.
The crash
Dropped from Google’s index
I hand SEO over to an agency – a black box: I have no idea what they’re doing. Shortly afterwards the site is dropped from Google’s index. I have to let staff go.
15,000 visitors a month500 visitors a monthLearning years
I didn’t lack knowledge – I lacked a plan
I never want to depend on someone whose work I don’t understand again. Seminars, webinars, trade fairs, developers, coaching – around €350,000 in two or three years. Then it clicks: I’m not missing knowledge. I’m missing a roadmap.
The click
One sentence at an SEO meetup
An SEO expert tells me: it’s about the right measures in the right order. From then on I work with a system instead of tricks.
2013
Page 1 for “SEO-Experte Hamburg”
I apply the roadmap to my own website – and I’ve been on page 1 ever since. Then the enquiries arrive, including from large companies and agencies.
SEO consultant in HamburgToday
Tech that brings in leads
Today I use AI and my own tools so companies get found on Google and in AI search and receive more leads that fit. My team at SEOeffekt does the delivery. I test new things on my own projects first and share what I learn in talks, workshops and webinars – without a black box.
My SEO solutions
“It’s not just about the right measures. It’s about the right measures in the right order.”
The sentence that changed everything for me. Like brushing your teeth: a brush and toothpaste alone aren’t enough – the order is what gets the result. That’s how SEOrocket was born.
- client projects
- 300+
- people trained in webinars and seminars
- 10,000+
- additional revenue for clients, measured
- €80m+
- for “SEO-Experte Hamburg” since 2013
- Page 1
Clarity instead of a black box
My promise to you.
A black box means: you pay for an agency, software or consulting, you get reports – and you don’t understand what’s happening. I do it differently. I show you, I explain it to you, I teach you.
With me you gain knowledge and the ability to make good decisions yourself – on equal terms. You shouldn’t depend on me; you should understand what your marketing does and what it brings in.
- 01
See
I show you where you stand online, what your service providers are doing and what every measure delivers. Including what you don’t know yet.
- 02
Understand
I explain what comes first, what comes next and why – in plain words, without jargon.
- 03
Master
I teach you and your team, so you make good decisions yourselves and don’t stay dependent.
At a glance
- Name
- Hamed Farhadian
- My first name
- Hamed means “the one who praises”
- Work
- Entrepreneur, AI tinkerer, SEO expert
- Company
- SEOeffekt, founder (2019)
- Based in
- Hamburg, Germany
- Studies
- Business administration, University of Münster and University of Greenwich (London)
- Self-employed since
- 2006
- In online marketing since
- 1999
- Team
- 8 people
- Focus
- SEO and GEO, AI in marketing, automation, talks
- Languages
- German, English, Persian
What you can rely on
Honest, not polished
I tell you what’s realistic – even when it’s not what you want to hear.
Numbers, not gut feeling
Every recommendation is based on data. You can always see where your leads come from.
A direct line
You talk to me – not to a contact person who keeps changing.
Shape things, don’t just manage them
I like working where there’s still real change to be made.
Speaker and guest
Talks, interviews and podcasts where I talk about SEO, AI and entrepreneurship.
- WordCamp Hamburg 2014 – impromptu sessionTalk
- B2B Nord 2019Talk
- Social Media Event SaarlandTalk
- HostPress TVVideo
- CreatorwayVideo
- MarkenmafiaVideo
- AgenturtippPodcast
- Einfach mal SEOPodcast
- GerlentPodcast
- #BethelightPodcast
- Hamburg University of Technology (TUHH) – lecturer in the “Entrepreneurship” moduleTeaching
- Walk & Talk Hamburg – meetup organiserMeetup
- SEO webinar by SEOeffekt (German)Webinar
- DMEXCO, B2B Nord and OMRTrade fairs
In pictures and videos
A few glimpses of my work: a short intro video, a client talking about working with us, and moments from consulting, workshops and my Google Business Profile.
“Now I can decide much better which paths and doors are the right ones for our company.”