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What is SEO consulting?

SEO consulting is an expert review of your website that ends in a concrete plan: which measures to take, in which order, so you get found more often on Google and in AI search. The outcome is clarity – not a pile of reports.

SEO stands for search engine optimisation: everything that helps your website appear higher in Google’s unpaid results. Good consulting doesn’t list as many tasks as possible. It finds the few that will have the biggest effect on your enquiries and revenue.

The difference from delivery: consulting tells you what to do and why. Who does it afterwards – you, your team or my team at SEOeffekt – is your call.

I have been working online since 1999 and have supported more than 300 client projects, from local trades businesses and online shops to international corporations.

What do we cover in the free intro call?

Every engagement starts with a short, free video call. In that time we cover four things:

  1. How you are set up online today: your Google rankings, your visibility in AI search, and how well your site turns visitors into enquiries.
  2. The opportunities I can see straight away: where your website or online shop is losing valuable traffic, and which quick wins – fast improvements with a noticeable effect – are possible.
  3. Which measures make sense: whether SEO, local SEO, Google Ads or conversion optimisation offers the biggest lever in the short and medium term.
  4. Whether working together makes sense for both of us: I’ll tell you honestly whether and how I can help. No sales pressure.

The goal: you get an assessment of your website’s potential and know which next steps make sense. I get to know your business and your goals. If it’s a fit, we discuss how to proceed – if not, you still leave with concrete ideas.

How do you book your intro call?

Answer a few short questions about your business, then pick an available slot straight away. The details about your industry, budget and goals are optional, but they help me prepare properly for our call. The intro call is free and without obligation.

More details (optional) – helps me prepare

For example real estate, an online shop for kitchenware, B2B engineering.

For example too few enquiries, lost rankings, a planned relaunch.

Who are your customers? What do you offer, how and at what prices?

For example referrals, ads, website (40%).

For example a referral, Google, AI search or LinkedIn.

By sending, you agree to the privacy policy.

What types of SEO consulting are there?

Depending on where you stand, you need either a one-off assessment or support over a longer period.

FormatWhat you getA good fit if …
Intro calla first assessment and clear next stepsyou want to know whether SEO is worth it for you
Strategy consultinga review of technical SEO, content, keywords and competitors, plus a written roadmapyou need a plan for the coming months
Ongoing consultingregular sessions with a set agenda, a review of your KPIs and answers to current questionsyour team implements and needs an experienced sparring partner
Special situationsfast help with a relaunch, a ranking drop or a change of agencysomething is going wrong or coming up soon

In ongoing consulting we work on your data via screen sharing: the agenda is fixed in advance, I bring analyses from Google Search Console and my own tools, and we develop solutions together. Your team’s know-how grows with every session.

If you want a fixed structure with hands-on implementation, SEOrocket is the right format: my six-module SEO programme.

Which challenges does SEO consulting solve?

Most companies come to me with one of these:

  • “I need more enquiries.” We find the search terms with real buying intent and the pages that should rank for them.
  • “I need more orders in my shop.” For online shops, the levers are often category pages, product copy and technical issues. More on my e-commerce SEO page.
  • “Enquiries come in, but they don’t turn into revenue.” Often the search intent doesn’t match the page, or the page doesn’t guide visitors to the next step.
  • “I’m unhappy with my agency.” I review what has been done so far and tell you openly what was missing and what you can skip.
  • “I don’t know where to start.” Then we bring order to the topics and set priorities.

5.0 from 80+ Google reviews300+ clients since 19991,263 top-3 rankings

How does SEO consulting work?

  1. Call, message or SEO Compass: book an intro call, send me a short note about what you need – or run the free SEO Compass first to get your own first impression.
  2. Intro call: we talk over video about your website, your goals and the first opportunities.
  3. Audit: if we continue, I review technical SEO, content, keywords, links and competitors – with my AI tool for SEO and GEO and the experience of more than 300 client projects.
  4. Roadmap: you get the results explained in plain language and in writing, prioritised by impact.
  5. Implementation: you implement yourself, learn how in SEO coaching, or hand it to my team through my SEO services.

“What I liked and what helped most was the personal, individual advice and the measurable success.”

Benjamin H. KörnerCEO, STEERER Consulting GmbH

“Now I can decide much better which paths and doors are the right ones for our company.”

Thomas TrommelschlägerCEO, Horst Trommelschläger Objekteinrichtungen

“The success is astonishing: within a few months we ranked in the top 5 organic results on Google for many keywords.”

Henning SchwassMarketing Director, Areto Consulting GmbH

“Working with Hamed Farhadian is outstanding. He’s an absolute SEO expert! We had a clear goal – and thanks to his help, we reached it. Our visibility and our enquiries have increased significantly. I kept looking at SEO agencies and comparing who really stays at the top over a longer period. Hamed Farhadian stood out because his site was consistently up there while others disappeared again. Working together was very professional and ambitious. We went through every step together, and he explained everything simply and clearly. […]”

Martin GozdzikOwner and Managing Director, CIS Logistics · Google review

“Thank you for your detailed and expert support! I’ve learned a great deal about SEO and can only highly recommend Hamed as an SEO expert.”

Hildegard FuchsWeingut Fuchs (winery) · Google review

Translated from German.

Read all testimonials

Does remote SEO consulting work?

Yes. SEO consulting doesn’t need a meeting room – it needs access to your data and good screen sharing. That’s why I advise companies across Germany, Austria and Switzerland, and international teams targeting those markets, over video call – just as thoroughly as in person.

For you, that means short lead times, flexible scheduling and no travel costs. If you are in Hamburg, we can also meet face to face. How local visibility in Hamburg works is covered on my SEO consultant Hamburg page.

How do you recognise good SEO consulting?

Look for five things:

  • The SEO consultant is visible themselves. Anyone explaining SEO should rank on Google. My German page has been on page 1, often in first place, for “SEO-Experte Hamburg” since 2013.
  • There is real evidence. Case studies with numbers and named testimonials instead of vague promises.
  • You understand the recommendations. Every measure is explained, jargon included.
  • The focus is on enquiries and revenue, not just traffic or rankings for terms nobody profits from.
  • Nobody promises you first place. Reputable consultants don’t give ranking guarantees – in the end, Google decides.

For an overview of every way we can work together, see my SEO solutions.

Questions about SEO consulting

Updated on · by Hamed Farhadian

Is the SEO consultation free?

The intro call is free and comes with no obligation. We look at your website together and work out whether and how I can help. A full audit with a roadmap, or ongoing consulting, comes as a clear written proposal afterwards.

How much does SEO consulting cost?

It depends on the scope: a one-off strategy session is different from support over several months. After the intro call you get a proposal at a fixed price or an individual quote – nothing is charged before that.

What do I need for the intro call?

Your website address and an idea of what you want to achieve. Helpful but optional: read access to Google Search Console. If you’d like a first impression beforehand, try my free SEO Compass.

Do you only work with companies in Hamburg?

No. Consulting runs over video call and works anywhere in Germany, Austria and Switzerland – and for international teams targeting German-speaking markets. Sessions can be in English or German. If you are based in Hamburg and want to rank locally, see my SEO consultant Hamburg page.

Do you also advise on visibility in ChatGPT and AI search?

Yes. GEO – optimising for AI search tools such as ChatGPT, Gemini, Perplexity and Google AI Overviews – is part of every consultation. Much of what helps on Google helps there too.

Who implements the recommendations?

You decide: your own team implements, I support you through SEO coaching, or my team at SEOeffekt takes over delivery.

Want to see where you stand first?

The form above is the direct way to reach me. If you’d like to take a look yourself first: enter your address and within a few minutes you see where your biggest levers are.

Or directly: +49 40 3556 7813 · Email · WhatsApp · LinkedIn

“Hamed knows what matters in SEO. He’s passionate about it and casually gives you loads of useful input.”

Johannes Weber, Marketing Manager, HostPress GmbH

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