---
title: "Hamed Farhadian – Entrepreneur & SEO Consultant in Hamburg"
description: "I’m Hamed Farhadian, an entrepreneur and SEO consultant from Hamburg. I make marketing simple: with AI, my own tools and no black box."
url: https://www.hamed.de/en/
language: en
author: Hamed Farhadian
---

*[Entrepreneur and SEO expert from Hamburg](https://www.hamed.de/en/seo-consultant-hamburg/)*

# I’m Hamed. I make marketing simple.

I’ve been building things on the internet since 1999. Today I help business owners understand their marketing and use AI and my own tools to win customers who are a good fit – no black box, no jargon.

[Read my story](https://www.hamed.de/en/hamed-farhadian/) · [Follow me on LinkedIn](https://www.linkedin.com/in/hamedfarhadian/)

- **300+** clients since 1999
- **1,263** top-3 Google rankings for clients
- **10,000+** people trained in webinars and seminars
- **€80m+** additional revenue for clients

## About me in brief

I was born in Hamburg, have Persian roots and studied in London. My first website went live in 1999, I’ve ranked on page 1 of Google for “SEO-Experte Hamburg” since 2013, and in 2019 I founded my agency, SEOeffekt. Today I combine SEO with AI and tools I’ve built myself.

Born in Hamburg · Online since 1999 · German, English, Persian

[My full story](https://www.hamed.de/en/hamed-farhadian/)

## What drives me

### Clarity, not a black box

Many business owners pay for marketing without knowing what they’re actually getting. I’ve been there: I once handed my SEO to an agency – shortly afterwards my website dropped out of Google’s index. Since then I show everyone what works and why. You should understand your marketing, not just pay for it.

### Making AI understandable

AI is changing how people search and how marketing works. I test new tools on my own projects first – Claude, ChatGPT, Gemini and Perplexity every day – and show you what actually helps small and mid-sized businesses. No hype, just examples from real projects.

## My products and projects

From a free check to support over several months: this is what my team and I have built.

- **SEO Compass:** Free: my website check for Google and AI search. Enter your address, and within a few minutes you see where your biggest levers are. [Start the Compass](https://kompass.seoeffekt.de/?quelle=hamed.de-en-md&lang=en)
- **SEOrocket:** My programme of 6 weeks to 3 months: you and your team learn SEO directly on your own website – step by step, with me alongside. [See SEOrocket](https://www.hamed.de/en/seorocket/)
- **SEO webinar:** Free: in my webinar (in German) I show how Google and AI search work today and what you can improve on your website right away. [Sign up for the webinar](https://seoeffekt.de/seo-webinar/)
- **Intro call:** Free: a short intro call with me. We look at your website together and work out whether and how I can help. [Book an intro call](https://www.hamed.de/en/book-a-call/)
- **Conversion check:** I look at why visitors don’t enquire or buy – and tell you what to change first. [Conversion check](https://www.hamed.de/en/conversion-optimization/)
- **SEO Booster:** For anyone who wants to hand SEO over: my team at SEOeffekt delivers a clearly defined package for your website. [See SEO packages](https://seoeffekt.de/seo-pakete/)
- **WordPress websites:** New websites, relaunches and fast, clean WordPress set-ups – built so Google understands them. [See WordPress](https://www.hamed.de/en/wordpress-expert-hamburg/)

## Away from the screen

Hamburg is home: I was born here, and this is where I live and work. My roots are Persian, I speak German, English and Persian, and I learned early on to think across cultures. After attending a Catholic grammar school, I went to London to study.

I travel whenever I can. I’ve seen almost all of Europe, and I love Thailand and Bali. I’ve flown to Dubai at least once a year for almost 20 years, and I keep coming back to San Diego in California.

And I like bringing people together: with Walk & Talk Hamburg I invite people for walks around the Alster – conversations about ideas, starting a business and life, without a stage and without a pitch.

## What I’m thinking about

On LinkedIn I regularly write (in German) about what I learn in client projects and with AI. Three posts that show how I think:

- **Google has built an LLM to judge how “lazy” your article is.** Its name: “contentEffort”. Google doesn’t know how many hours you spent on an article. It only sees the evidence that ends up on your page. [LinkedIn](https://www.linkedin.com/posts/hamedfarhadian_google-hat-ein-llm-entwickelt-das-einsch%C3%A4tzen-activity-7505657596729708544-k4Lz)
- **Goodbye, manual SEO analysis.** Claude and Google Search Console have changed how the whole game works. Most people only use Claude to write blog posts – that’s just a small part of what it can do. [LinkedIn](https://www.linkedin.com/posts/hamedfarhadian_tsch%C3%BCss-manuelle-seo-analyse-claude-activity-7497915947580801025-YtMi)
- **“We’ve lost trust in our SEO agency.”** That wasn’t a sentence from an online meeting. It showed up in the keyword data Google gives us – and shows what business owners are really looking for. [LinkedIn](https://www.linkedin.com/posts/hamedfarhadian_wir-haben-das-vertrauen-in-unsere-seo-agentur-activity-7496120775612162049-Et3i)

[Follow me on LinkedIn](https://www.linkedin.com/in/hamedfarhadian/)

### My newsletter

Every now and then I email what I learn in projects and with AI (in German): short, practical, no flood of ads. You can unsubscribe at any time.

## Further reading

- [How to Show Up in ChatGPT: A Practical Visibility Guide](https://www.hamed.de/en/how-to-get-visible-in-chatgpt/)
- [The Truth About SEO Agencies: How to Spot a Reliable One](https://www.hamed.de/en/the-truth-about-seo-agencies/)
- [Creating Content with AI: My Process for ChatGPT & Gemini](https://www.hamed.de/en/create-content-with-ai/)

## Who I work with

More than 300 projects since 1999 – from founders with their first website to corporations like Panasonic. Three results you can check, and what managing directors and marketing leads say about working with me:

- **3×** online shop revenue – [Josef Schulte-Ufer KG](https://www.hamed.de/en/case-studies/schulte-ufer/)
- **+245%** organic traffic in under 6 months – [HostPress GmbH](https://www.hamed.de/en/case-studies/hostpress/)
- **4×** monthly enquiries from organic search – [Horst Trommelschläger Objekteinrichtungen](https://www.hamed.de/en/case-studies/objekteinrichtungen/)

> The success is astonishing: within a few months we ranked in the top 5 organic results on Google for many keywords.
>
> — Henning Schwass, Marketing Director, Areto Consulting GmbH

> What I liked and what helped most was the personal, individual advice and the measurable success.
>
> — Benjamin H. Körner, CEO, STEERER Consulting GmbH

> Our trade-fair clients find us more easily and benefit too. A win-win for everyone.
>
> — Anette Burgdorf, CEO, Hanno-Fair Events GmbH & Co. KG

> If you commit to it, working with SEOeffekt is a real milestone and so much more than ‘just’ website optimisation.
>
> — Insa Horsch, CEO, Open Kitchen GmbH

> Hamed is a very likeable and professional SEO expert who knows his craft.
>
> — Leonie Bickerle, Moguntia Food Group AG

> We came across Hamed through his Google ranking and thought: if he ranks at the top, he can’t be that bad.
>
> — Nils Dietrich, ZS zuhause-sanieren.de GmbH

[Read all 70+ testimonials](https://www.hamed.de/en/testimonials/) · [See the case studies](https://www.hamed.de/en/case-studies/)

## Go deeper

If you want to get specific after getting to know me: here’s what my team at SEOeffekt and I can help you with.

- **SEO consultant in Hamburg:** Search engine optimisation for companies in Hamburg and across Germany: technical SEO, content and links – implemented step by step. [SEO in Hamburg](https://www.hamed.de/en/seo-consultant-hamburg/)
- **SEOrocket:** My programme of 6 weeks to 3 months: you and your team learn SEO hands-on, on your own website. [See the programme](https://www.hamed.de/en/seorocket/)
- **SEO consulting:** You want to know what to do and in which order. I look at your website and tell you straight. [SEO consulting](https://www.hamed.de/en/seo-consulting/)
- **SEO services:** Ongoing support from my team at SEOeffekt: implement, measure, refine – month after month. [SEO services](https://www.hamed.de/en/seo-services/)
- **Local SEO:** Get found where nearby customers search: Google Maps, your Business Profile, reviews and district pages. [Local SEO](https://www.hamed.de/en/local-seo/)
- **GEO and AI search:** Visible in ChatGPT, Perplexity and Google’s AI Overviews – with content that AI systems understand and cite. [GEO](https://www.hamed.de/en/geo-expert/)
- **E-commerce SEO:** Build categories, product pages and the technical set-up so Google understands them and visitors buy. [E-commerce SEO](https://www.hamed.de/en/ecommerce-seo/)
- **Google Ads:** Ads that pay for themselves – aligned with SEO so you don’t pay twice for the same clicks. [Google Ads](https://www.hamed.de/en/google-ads-expert-hamburg/)

## Quick answers

### Who is Hamed Farhadian?

Hamed Farhadian is an entrepreneur, AI tinkerer and SEO expert based in Hamburg, Germany. He uses AI and his own tools to help companies get found on Google and in AI search and win better leads – without a black box. Online since 1999, founder of the SEO agency SEOeffekt.

### What do you mean by black box?

A black box means: you pay for an agency, tools or ads, you get reports – and you don’t know which of it brings in enquiries. With me you see what happens, where every enquiry comes from and why.

### Which AI tools do you use yourself?

Claude, ChatGPT, Gemini and Perplexity every day – plus tools my team and I have built. I show what helps and what’s just shiny in my talks and webinars.

### Do you still do SEO?

Yes. SEO is my craft: I’ve ranked on page 1 for “[SEO-Experte Hamburg](https://www.hamed.de/en/seo-consultant-hamburg/)” since 2013. Today GEO and AI search are part of it.

### Can your team handle delivery?

Yes. When it comes to delivery – SEO, GEO, ads – my team at [SEOeffekt](https://www.seoeffekt.de/) takes over. Transparently, with SEOrocket as the roadmap.

### What is the SEO Compass?

My free website check: enter your website address, and within a few minutes you see where it stands on Google and in AI search – and where your biggest levers are.

## Where does your website stand?

One last invitation: try my SEO Compass. Enter your address, and within a few minutes you see for free where your biggest levers are on Google and in AI search.

**SEO Compass:** https://kompass.seoeffekt.de/?quelle=hamed.de-en-md&lang=en

### Or write to me directly

- Phone: +49 40 3556 7813
- Email: hamed@hamed.de
- WhatsApp: https://wa.me/4917625555355
- LinkedIn: https://www.linkedin.com/in/hamedfarhadian/
- Address: Papenreye 1, 22453 Hamburg
- Contact form: https://www.hamed.de/en/#kontakt
